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Regal Pineapple News - Local Articles
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The value of Quality Assurance in a potential economic downturn.
(Top) |
July 7th, 2008 |
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By Susie Jefferson
Think about an establishment that you once frequented on a weekly or continual basis and then noticed
a decline in the service or food quality and wondered what happened. Were the owners or management
aware of this decline? How often do you frequent that establishment now? Obviously,
we will more likely have loyalty to a brand that is consistent in their customer service levels and
perceived product value. If we have a good experience over and over again at a particular restaurant
or hotel, we might not share that information with others in passing because it was expected, on the
flipside if the experience is a poor one, not only will we not return to the property, but we will be
more willing to openly share the misfortunate occasion with our associates, friends, and families and
that information will then be passed through the social circles. Therefore, it is truly important
that all service companies utilize opportunities to increase profitability by increasing customer
satisfaction and customer retention.
During economic downturns, businesses often look at ways to cut cost. In the hospitality business, cutting customer service cost can be a slippery slope for this highly competitive business. In a downturn, owners and executives look at Out Sourced Services such as their “Quality Assurance Companies” as the first to be cut in order to save the preverbal bottom line. The irony of this is that these companies that perform the service audits are in fact one of the better tools in insuring excellent customer service, training, and theft detection. Highly regarded Quality Assurance Companies such as Regal Hospitality Group are key partners with costumer based businesses, especially during an economic downturn. Not only do they serve as the additional eyes and ears for the management team, they can give valuable information to improve customer service deficiencies as well as detecting integrity issues and opportunities. These are key areas for management in the monitoring of profitability and understanding the overall service levels of their operation. The Darwin approach “fittest will survive” in business is often misunderstood. The fittest in business, especially in the hospitality business, should be the application and the combination of consistent customer service and an established perceive product value. The profit will then inevitable be made. Hence, stopping a good quality assurance program during an economic downturn is not a desirable business decision. Keeping the brand at the highest level is what will keep customer satisfaction and can actually be the key of surviving economic troubles. However, many operators do not understand the meaning of a true expense. It is not a line item on the P&L. It is, not having the data and research that can benchmark and monitored the service standards that are expected to maintain brand loyalty. This is simple accounting; it costs more money after you lose a costumer then the amount it takes to keep one. The benefits of the data collected by a highly regarded Quality Assurance provider far outweigh the cost of the partnership. A good Quality Assurance provider is not just another “mystery shopper,” it is one that can provide Customer Experience Management along with the data to help benchmark and maintain your brand standards; illustrate trends that are either positively or negatively affecting your service standards; and verify integrity issues within the operation. Overall, the data and information collected by Q&A providers can be a vast resource in getting a true account of where the business currently stands in any financial period good or bad.
Susie Jefferson is a Senior Consultant with Regal Hospitality Group a quality assurance/integrity shopping firm that provides an array of services for hotels, resorts, restaurants and retail shops around the world. If you would like more information about CEM or Quality Assurance Audits, please visit and there website at www.regalhospitalitygroup.com.
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The Pineapple, a recognized symbol of hospitality. (Top)
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June 4th, 2008 |
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Ships began importing the fruit, but only the faster ships were successful in doing so, the slower ships could not travel quick enough to get this precious fruit back before it spoiled. Since sweets and fresh fruit were rare, the pineapple became a coveted item of the wealthy at that time.
Across in the American colonies the communities were small and more rural, socializing and visiting were the principal method of leisure and news conveyance. The concept of hospitality, welcoming people into one's home, was the key component of everyday society.
As the popularity of pineapples grew, a hostess of means would use the pineapple as the focal centerpiece of extravagant fruit displays. Friends and acquaintances were honored that their hosts lavished them with such generosity as they enjoyed the fruits and company of each other. And so the pineapple became associated with graciousness, warmth, friendship and cordiality.
The pineapple symbol was
also used frequently in the 18th and 19th centuries to beautify and
decorate furniture, bed posts, tablecloths or anything connected with
welcoming guests. Today, the pineapple remains a fitting symbol for the
hospitality industry, and pineapple theme and themed products are widely
used by hotels and companies within the industry.
Regal Hospitality Group Inc., a Hospitality Management and Consulting Firm utilizes the pineapple as there corporate symbol. “The pineapple has been a universal symbol of hospitality and welcome for many centuries all over the world,” states Russell A. Jerothe president of Regal Hospitality Group. “This symbol and the history behind its maturity blend with our company’s philosophies, business ethics and the clients we are associated with in our industry”.
From corporate logos to furniture, lamps and beyond, the pineapple stands for hospitality and the motif says "Our doors are open, and all are welcome!" |
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New Hospitality Industry news feed launches today - the Regal Pineapple News Network (Top) |
June 1st, 2008 |
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Tampa, Fl | Regal Hospitality Group Inc., an International Hospitality Management and Consulting Firm headquartered in Tampa, Florida announced today the launch of the companies new website and the introduction to their monthly industry news feed called Regal Pineapple News Network. The newly established news feed will provide clients and the general online community easy access to current
events and other relevant information about the growing Hospitality
Industry, allowing customers to stay up to date on recent changes and
events. For more information about the
Regal
Pineapple News Network visit the Regal Hospitality Groups website at
www.regalhospitalitygroup.com
or subscribe to the Regal Pineapple News Network from you
RSS
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Hospitality Industry News - Restaurants (Top)
Hospitality Industry News - Hotel / Resorts (Top)
Hospitality Industry News - Leisure / Hospitality (Top)
Industry Links of Interest (Top)
| Site / Feed Name | Description / Comments | |
| Hotel News Resource |
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The Nevistas network has evolved into the leading online information and knowledge base for the hospitality & travel industries. |
| Hotel On-Line | WEB | Hotel Online - provides quality news specific to the hospitality industry's. |
| Hsyndicate |
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General Hotel Industry News |
| PR News Now Leisure And Hospitality |
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PR News Now information without a hassle |
| News@Cisco: Hospitality Partner News |
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Cisco Technology Feeds related to network and phone communication equipment specific to the Hospitality industry |






Think about an establishment that you once frequented on a weekly or continual basis and then noticed
a decline in the service or food quality and wondered what happened. Were the owners or management
aware of this decline? How often do you frequent that establishment now? Obviously,
we will more likely have loyalty to a brand that is consistent in their customer service levels and
perceived product value. If we have a good experience over and over again at a particular restaurant
or hotel, we might not share that information with others in passing because it was expected, on the
flipside if the experience is a poor one, not only will we not return to the property, but we will be
more willing to openly share the misfortunate occasion with our associates, friends, and families and
that information will then be passed through the social circles. Therefore, it is truly important
that all service companies utilize opportunities to increase profitability by increasing customer
satisfaction and customer retention.



